Reviews

Precocious, informative, and entertaining...Very much worth reading to gain insight into the mind, manners and ambitions of an American entrepreneur from whom we will almost undoubtedly be hearing again throughout the first half of this century.

--- New York Times Sunday Business Book Review

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You will enjoy this provocative, honest, and fun romp through an entrepreneurial achievement, which will leave you determined to embark on your own enterprising endeavor - and inspired to find your own way to make a difference.
--- Marc Benioff, CEO and Chairman, salesforce.com

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This is a remarkable book for so many reasons. First, it is over-flowing with incredible advice and perspective. Beyond that, it is written with the kind of style and grace that you usually find in a great essay or novel. If you have any interest in entrepreneurship - or business, for that matter - you'll definitely want to read this.
--- Patrick Lencioni, New York Times bestselling author, The Five Dysfunctions of a Team

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Ben is a pretty impressive connector in his own right. It's so great how Ben is already approaching relationships and thinking about building a strong, distinctive personal brand. Read...this new book.
--- Keith Ferrazzi, bestselling author, Never Eat Alone

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I was blown away by how much learning Ben has packed into his (relatively) short entrepreneurial life - and how engagingly and effectively he passes it on in this book. This is such a fun read that you won't even realize how much you are learning. A must-read for first-time entrepreneurs, but equally enjoyable for fellow travelers who have already been down these roads.
--- Heidi Roizen, Managing Director, Mobius Venture Capital

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This is an inspiring perspective on the dynamics of succeeding in Silicon Valley. You may as well read this book today, because sooner or later we are all going to end up working for Ben.
--- Chris Sacca, Head of Strategic Initiatives, Google Inc.

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A disarming story of the ups and downs of a business from startup to sustainability, filled with reflections on practical business and personal issues facing any entrepreneur. I recommend it to my students as a refreshingly honest account of the rollercoaster ride of startup entrepreneurship.
--- Deborah Streeter, Professor of Personal Enterprise and Small Business Management, Cornell University

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This book is extraordinary. I predict it will be a New York Times bestseller. While the world is filled with inspiring stories, there are few as insightful, enlightening, and powerful as Ben's.
--- Brad Feld, Managing Director, Foundry Group Venture Capital

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This book is a candid, hilarious, and surprisingly profound entrepreneurial guide-cum-autobiography...Casnocha has an easygoing, articulate and humane voice that already puts him in the upper echelons of "business" writers.
--- Stephen Silberman, Editor, Wired Magazine

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What makes his book interesting...is that it bypasses the rah-rah, self-congratulation common among the young entrepreneur set, instead capturing, with remarkable lucidity, the complexities of trying to balance being a teenager and running a business. It also replaces the generic advice endemic to the genre ("follow your dreams and it will all work out") with practical mediations on issues such as the role of luck in big successes and the proper care and feeding of mentors.
--- Calvin Newport, PhD Candidate, MIT; Author, How to Become a Straight-A Student

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My Start-Up Life is the best gift you can buy your teenage son or daughter...It will give them confidence in their own abilities and courage to take on new challenges. But you might want to buy two copies as you'll find yourself getting just as much out of it. Ben's crisp writing and interesting anecdotes gave me a sense of adventure and fun while learning a great deal about business. It is Harry Potter meets Good to Great.
--- Auren Hoffman, CEO, Rapleaf; Chairman, Stonebrick

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What's...jaw opening is the level of wisdom and self-awareness he displays. A simply written yet remarkably direct, honest, and, yes, a bit heart-wrenching account about a lost teenagerhood.
--- Booklist, Barbara Jacobs, American Library Association

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Do read Ben's terrific book.
--- Richard Florida, Bestselling author of Rise of the Creative Class

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If you're thinking of starting a business, you'll learn exactly what it takes to build a successful organization. If you're already in business, you'll learn something new that will make you even more effective than you already are. And if you would simply like to read how one American teenager took a road less traveled -- and found himself in the process -- then you've come to the right place.
--- Peter Economy, Bestselling author of more than a dozen books

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My Start-Up Life is the best memoir I've yet seen on the start-up experience.
--- Shel Israel, co-author of Naked Conversations: How Blogs are Changing the Way Businesses Talk with Customers

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If you like business, you will like this book. It's written in a style that is engaging and easy to read. It embraces the emotional paradoxes that entrepreneurship can bring - the moments of self-doubt, the triumphs of self-confidence, the pain of failures, and the realization that those failures are only temporary. It's filled with great advice, and avoids any kind of magic bullet hocus pocus business thinking.
--- Rob May, BusinessPundit.com
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800CEORead.com, the premier business book outlet, names My Start-Up Life one of the best small business/entrepreneurship books of 2007!